“Discovery consists of looking at the same things as everyone else and seeing something different”.Albert Szent-Gyorgi, Biochemist and Nobel Prize winner In building brilliant brand…
Most see the act of saying something that has absolutely no chance of ever coming to fruition or doing something that has absolutely no chance…
Twyla Tharp is one of America’s greatest choreographers. In a long and prodigious career, she has created over 130 dances for her own company as…
In August 2003 Alistair Campbell, Tony Blair’s Director of Communications, resigned. For some months he had been at the centre of allegations that the intelligence…
There are many phrases to which I take exception. I hate dead metaphors such as “Achilles’ heel”. I hate euphemisms that are designed to disguise…
During an early 1950s tour of the recently modernised Ford plant in Cleveland the President of the United Automobile Workers Union, Walter Reuther, was shown…
Good news is thin on the ground right now but in the world of marketing, there is one massive benefit of the Referendum. Thanks to…
I have been thinking a bit about value recently. Agency people don’t like thinking about value because they associate it with having to create tragic…
